New Coldwell Banker ‘On Location’ YouTube Channel First in Industry to Fully Tap Power of Video for Real Estate Search and Insights – Yahoo! Finance

New Coldwell Banker ‘On Location’ YouTube Channel First in Industry to Fully Tap Power of Video for Real Estate Search and Insights – Yahoo! Finance
Emerging Trends in Real Estate Marketing: Social Media, Video, Video Search, Local Search, Social Media Search, Mobile Marketing, Mobile Search, Online Video Advertising, Video Property Demos, Internet TV, Domain Name Strategies & “Browse the Map” geo-targeting. Coldwell Banker’s Internet domain name startegy includes registering the domain names of their real estate agents and providing each local realtor with a self-promotional geo-targeted micro-site. CB is one of the real estate industry’s first major international players to have embraced multi-channeling, domain name stategies, videocasting & innovative marketing by using cutting- edge online advertising and social media.

Newspapers Build Digital Portfolios – Advertising Age – MediaWorks

Newspapers Build Digital Portfolios – Advertising Age – MediaWorks
Who’s investing in what?

  • GANNETT:
    CareerBuilder.com (controlling interest)
    ShopLocal
    Pointroll
    Ripple6
    Planet Discover
    Schedule Star
    Metromix
    MomslikeMe
    QuadrantOne (investment stake)
    Mogulus (investment stake)
  • HEARST INTERACTIVE:
    UGO entertainment
    GameCheats.com
    KaboodlePandora (investment stake)
    E Ink (investment stake)
    Brightcove (investment stake)
    Buzzfeed (investment stake)
    Double Fusion — in-game advertising (investment stake)
    First30Days (investment stake)
    IGG (investment stake)
    MobiTV (investment stake)
    NR2B Research (investment stake)
    Spire/Suzanne’s files (investment stake)
    TurnHere (investment stake)
    WideOrbit (investment stake)
  • TRIBUNE:
    Classfied Ventures (Cars.com, Apartments.com, HomeGain.com)
    Metromix
    Zap2it
  • COX ENTERPRISES:
    AdifyKudzu
    AutoTrader.com
  • NEW YORK TIMES CO.:
    About.com
    ConsumerSearch.com

    Ucomparehealthcare.com
    BehNeem
    QuadrantOne (25% interest)
  • WASHINGTON POST CO. :
    Slate.com
    GroupCourse
    Advisor Classified Ventures (16.5% interest along with McClatchy, Gannet and Belo.) -(Source: AdAge)

    Notice quite a few generic domain names being used among the above referenced developed Websites. Great linked AdAge article for geo-domain investors. The Internet is forcing traditional media to change and adapt by taking bold action online before it’s too late. Descriptive, meaningful generic domain names are playing a key role in the evolution of new media.

Geo-Domain Expo San Diego 2009 Geo-Targeted Domain Auction Map


Top 10 City Newspapers in Trouble

The Top 10 papers in danger, according to 24/7 Wall St., include (in order):

1.) The Philadelphia Daily News, the smaller of two jointly operated papers.
2.) The Minneapolis Star Tribune, which has filed for Chapter 11 protection.
3.) The Miami Herald, hurt by the state’s severe real estate collapse.
4.) The Detroit News, the smaller of two papers in the Motor City.
5.) The Boston Globe.
6.) The San Francisco Chronicle, a deadline for closing has been set.
7.) The Chicago Sun-Times, the smaller of two city newspapers.
8.) The New York Daily News, which could see losses in the millions.
9.) The Fort Worth Star-Telegram, facing stiff competition in the Dallas market.
10.) The Cleveland Plain Dealer, located in one of the nation’s toughest markets.
(Source: Boston Herald)

The Boston Globe owns geo-domain name ‘Boston.com’. The geo-domains of the above referenced major cities will survive and thrive down the road as old media converges with new media. Traditional print media advertising dollars will continue to migrate online with the emerging trend of geo-targeted, local paid search marketing.

Emerging Trend: dot-NYC Big City Domain Names

New domain name on Web could mean more revenue for city – SILive.com

Geo-targeted dotNYC domains can’t miss for local New York City businesses. The Big Apple’s .nyc is coming to an Internet Connected TV , computer, laptop and/or mobile device near you. What are your thoughts?

Marchex to Participate in the 19th Annual Citigroup Global Entertainment, Media and Telecommunications Conference – MarketWatch

Marchex to Participate in the 19th Annual Citigroup Global Entertainment, Media and Telecommunications Conference – MarketWatch
SEATTLE, Jan 05, 2009 — Marchex, Inc.
MCHX 5.92, +0.11, +1.9%) , a domain industry giant, as well as a leading local search and advertising company, recently announced tomorrow’s January 6th live webcast with Russell C. Horowitz, CEO, who will present at the following media conference:
— 19th Annual Citigroup Global Entertainment, Media and Telecommunications Conference Tuesday, January 6, 2009 Time: 2:50 p.m. Pacific Time The Arizona Biltmore, Phoenix, AZ

Live Webcast of the upcoming Marchex presentation will be available on Marchex’s Web site: Marchex.com

Marchex, Inc. – Press – 2008 Press Release

Marchex, Inc. – Press – 2008 Press Release
Marchex Reports Third Quarter 2008 Financial Results
SEATTLE, WA – November 5, 2008 – Marchex, Inc. (NASDAQ: MCHX), a local search and advertising company, today reported its results for the third quarter ended September 30, 2008.
Third Quarter 2008 Consolidated Financial Results
Revenue was $37.2 million for the third quarter of 2008, compared to $33.5 million for the same period of 2007- Source: Marchex.com

Domain Name Campaign… Let’s Start with Craigslist!

Craigslist, as you know, is one of the top online destination Web sites online globally. “Craigslist is a central network of online communities, featuring free online classified advertisements – with jobs, internships, housing, personals, (real estate for sale, cars & boats for sale) /barter/wanted, services, community, gigs, resume, and pets categories – and forums on various topics.” – Craigslist on Wikipedia

The domain industry needs a Domain Names for sale category!

How do you add a new category on Craigslist.org?

“New categories are added when demand is demonstrated by posting patterns in existing categories, e.g. when we saw a lot of furniture ads in the general for sale category, we added a dedicated furniture category.”- Craigslist (Click link for more details)

Craigslist would be a great way to sell domain names and especially local geo-domain names.

  • As a dominer community, we should start advertising our domain names and also request a domain name category by emailing them from their site.
  • Contact Craigslist from this link and ask for a new domain names for sale category (check suggestions) This is like a petition… Click Here Now! Do it now! We will all benefit.

Domain names for local small to medim sized business owners need a local domain name marketplace so that domain investors have geo-targeted prospective buyers. This was just announced on Twitter InsideDomaining: “New category needed for domain names online classifieds on Craigslist.org… offer suggestion for a new category Domain Names for sale!” less than 5 seconds ago to get the word out on how important this is for buying and selling local domain names.

Local.com Corporation Announces Stock Repurchase Program – SmartBrief

Local.com Corporation Announces Stock Repurchase Program – SmartBrief “Local.com (NASDAQ:LOCM) is the largest local search network in the United States. The company uses patented technologies to provide over 17 million consumers each month with the most relevant search results for local businesses, products and services on Local.com and over 700 regional media sites. Businesses can target ready-to-purchase consumers using a variety of advertising products.” – BusinessWire.com, Local.com

Mitchell 1 Selects Marchex to Power Call Tracking and Analytics for Tens of Thousands of Automotive Repair Professionals Nationwide – MarketWatch

Mitchell 1 Selects Marchex to Power Call Tracking and Analytics for Tens of Thousands of Automotive Repair Professionals Nationwide – MarketWatch
SEATTLE, Oct 08, 2008 (BUSINESS WIRE) — Marchex, Inc. (MCHX:
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MCHX 7.66, -0.18, -2.3%) , a local search and advertising company, today announced that Mitchell 1, a leading provider of full-service marketing and business solutions for automotive repair professionals nationwide, has selected the Marchex Digital Platform Group to provide call tracking and analytics for its suite of products and business solutions used by tens of thousands of automotive dealerships and aftermarket service providers across the United States. – BusinessWire.com Source: MarketWatch.com

Marchex made domain industry headlines back in 2004, when the Internet search and advertising company acquired 100,000 domain names for a purchase price of $164 million from legendary domain investor- Yun Ye. Marchex has one of the largest domain name portfolios in the world.

For more info. on the Yun Ye domain portfolio sale: Click Yun Ye! Source: David Kesmodel, Kesmodel.com, a Wall Street Journal (WSJ) reporter who has covered the domain industry and recently published a book on domaining- The Domain Game, TheDomainGame.org.