2009 Food & Beverage Trends

2009 food trends

Acai Juice… “While last year the pomegranate ruled the shelves and aisles, this year we’ll see new and different berries and fruits in our juices. Acai berries, the fruit of the acai palm, are native to the Amazon region and have been widely touted for their antioxidant properties. Goji berries come from China and Mongolia and also are a rich source of antioxidants, especially carotenoids which may be beneficial to the health of your eyes.”- The News Herald

Tropicana Launches “Squeeze– It’s Natural” Advertising Campaign

“To complement the new branding and packaging, the bold advertising campaign, entitled “Squeeze — It’s a Natural,” seeks to establish an emotional connection between consumers and orange juice by reminding them of the positive ritual associated with starting each morning with Tropicana Pure Premium Orange Juice.”- BevNet.com

PepsiCo launches Acai Juice for its Tropicana Brand

US: PepsiCo to launch higher-end Tropicana: Beverage News & CommentPepsiCo is launching a super premium line of juices for its Tropicana juice brand which includes big plans for the giant soft drink company to sell Acai Juice.

Will Pepsi “Take the Pepsi Challenge” to their rival beverage companies competing to sell acai juice and be sharp, smart and aware enough to acquire the generic domain name- “AcaiJuice.com” and create a brilliant domain name strategy?

Tropicana sells a ton of orange juice- “OJ” worldwide and their new premium line of acai juice may just be the beginning of “AJ” as Acai Juice is considered the top SuperJuice in the world!
Do you think Pepsi’s Tropicana Acai Juice would hit the jackpot with the AcaiJuice.com domain name?
S. Granville-Smith, Inside Domaining